@ Peter -- It is really unfortunate that being on SL = child molester. It is similar in my country as well, except being a chick, I'm labeled a cyber-er or just plain antisocial. That is a shame...I thought perhaps CSI and I Am Legend and the L Word might have helped SL look a little more mainstream and a little less child molester. I'm curious how many users were introduced to SL because of the media forms intersecting and what the results of those projects were. I do agree that the marketing is practically non-existent except from news programs talking about wackadoodles that are married to someone in RL and SL and stopped caring for his or her children. I was introduced to SL a year ago because of a friend and not anything I read. @RightAsRain - great article! Thanks for making it understandable to a not-so -technologically savvy gal. :)